Before they call you, customers have already looked you up on their smartphone.
They check your photos, read your reviews and compare. If they can't find you, or find old photos and a handful of reviews, they go elsewhere.
More customers for your local business, without waiting for word of mouth.
Facebook and Instagram ads, websites that convert and automated systems that turn people who notice you into people who book. Built around your business, your town and your customers.
No off-the-shelf packages. We look at your situation together and tell you what we would do, even if you then decide not to work with us.
Industries we work with
- Wellness and holistic therapies
- Restaurants and bars
- Architecture and interior design
- Real estate
- Tourism and experiences
- Online courses, coaching and consulting
- Local businesses
17 websites built
7 years running ad campaigns
Over €400,000 in ad spend managed
The problem
You've tried online ads before. And all you got were likes, time-wasters and messages that never went anywhere.
It nearly always happens for the same reason: you boost a post, hope for the best and watch the view count.
But a view doesn't sit down at a table. It doesn't book a session. It doesn't sign off a quote.
Bringing in real customers takes three things working together. If one is missing, your ad budget leaks away. We build all three.
Being seen
at the right moment, even by people who weren't looking for you.
A reason to choose you
a website, a landing page, reviews that speak for you.
A system that loses nobody
fast replies, reminders, automatic follow-ups.
What we believe
What we've learned bringing customers to local businesses
Digital marketing is an investment you can measure.
It isn't money spent just to "be online": every euro has to come back as customers. That's why you always know what you spend, how many enquiries come in and what each new customer costs you.
Word of mouth is a result, not a starting point.
It comes from happy customers, but first those customers have to find you. A digital marketing strategy brings the right people through your door; if you do great work, they will bring others.
We only grow when you do.
We're not after lots of clients: we look for businesses we believe in, that believe in the work we do together. We adapt workload, pace and costs to your situation, because growth has to be sustainable for you. When you earn more, so do we.
First they find you. Then they talk about you.
How we work
No packages. Every business is different.
A neighbourhood pizzeria, a massage therapist in the city centre and an architecture studio don't share the same customers, market or busy season. That's why we always start from you, not from a price list.
- Step 1
Review
30 minutes, free
We look at your business, your area, your competitors and what you have tried so far. Then we tell you honestly what would work and what wouldn't.
- Step 2
A tailored strategy
Only what you need
We pick the tools you actually need: ads, website, Google Maps, email, social media. You don't need everything in place already: we start from what you have and add one piece at a time.
- Step 3
Live, tracked, improved
Clear numbers every month
We launch, measure and adjust. Every month you know how many enquiries came in, what they cost and where they came from.
Services
The engine: Meta ads. Around it, the whole ecosystem.
Our campaigns run on
Websites and landing pages
Where people who have seen your ad decide to get in touch.
Google Maps and reviews
Get found by people searching "near me", with a listing that earns their trust.
Automations and funnels
Every enquiry gets an instant reply, even while you are busy with clients.
Email marketing
Bring past customers back again.
Social media and blog
Well-kept, active profiles and content that also works for you on Google.
Data and reporting
Decisions based on numbers, not gut feeling.
Industries
We speak your industry's language
Temporary stock photos, to be replaced with real client photos
- Wellness and holistic therapiesMassage therapists, holistic practitioners, spas, beauty salons, physiotherapy clinicsA full diary, with messaging that respects the work you do.
- Restaurants and barsRestaurants, pizzerias, cafés, bars, nightlife venuesFull tables on quiet days, sold-out events and evenings, and guests who come back.
- Architecture, interior design and renovationsStudios, interior designers, building firmsQuote requests from people with a real project, not from those who "just want some ideas".
- Real estateAgencies and agentsOwners ready to sell and qualified buyers, including from abroad.
- Tourism and experiencesTours, excursions, itineraries, local experiencesDirect bookings from travellers looking for things to do in your area, before and during their trip.
- Online courses, coaching and consultingOnline schools, trainers, coaches, consultantsCourse sign-ups and discovery-call requests from genuinely interested people, wherever they are. We have worked with online yoga schools and antenatal course sellers, for example.
- Local businessesShops, trades, gyms, neighbourhood servicesEvery business has its own story, customers and area: we look at yours case by case before suggesting anything.
Some of the businesses we've helped grow
Results
We don't promise. We show you.
Vincenzo Galeone · Sports massage therapist in Modena
He started from scratch. Today Vincenzo runs two studios.
His campaigns have brought in over 2,000 booking requests. Today, between Modena and Sassuolo, he has more than 600 clients and turns over around €8,000 a month.
- 2,000+ booking requests
- 2 studios open
- 600+ clients
- ~€8,000 a month
Studio Anima e Massaggio
Holistic massage, Genoa
Over 2,300 appointment requests from our campaigns.
Studio Olistico Metamorfosi
Holistic massage, Tuscany
Over 1,500 appointment requests, starting from a €10 daily budget.
The numbers, straight from the tools we use every day.
Our Meta campaigns and the sheets where we follow every request through to a booking. Click any sheet to see it in full.
2,000+ booking requests€24,062 invested
Every request followed up until it books
2,300+ appointment requests€14,583 invested
1,500+ appointment requestsfrom €10 a dayWho CityPixel is for
CityPixel is for you if...
- your customers are happy, but new ones only come through word of mouth and every month is a question mark;
- you know people now find and choose businesses on their smartphone, before they ever pick up the phone;
- you see advertising as an investment and want to know what you spend and what you get back;
- you're starting from scratch, with no website or social profiles that have gone quiet: we build it all, one step at a time;
- you want someone who tells you how things really are, even when the numbers aren't great.
What we ask of you
Not much, but it makes all the difference.
- Reply to enquiries quickly, or let the automations we set up do it for you.
- Send us photos, videos and news about your business: nobody knows it better than you.
- 30 minutes a month to go through the results together and plan the next steps.
We handle the rest. You get on with your work.
It's not for you if...
- you want someone to guarantee results within a week. We don't, and be wary of anyone who does;
- you just want "someone to post" without knowing what it brings you;
- you judge digital marketing only by what it costs, not by what it earns you.
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Testimonials
What our clients say
[TO ADD] 3-6 real testimonials: first name + surname initial, business, city
FAQ
Frequently asked questions
How much does it cost to work with you?
It depends on the strategy and services your business needs, which is why we don't have a price list. In the free review we work out what you need and give you a clear quote, with no surprises. One thing never changes: what matters to us is that you get results. We don't sell services to make up numbers; we want to grow together with our clients. When you earn more, so do we.
How much should I spend on advertising?
It depends on your industry, location and goals. We'll tell you in the review, with realistic figures. Measurable results need an ongoing budget: a one-off boosted post rarely changes anything.
How soon will I see results?
It varies. Sometimes the first enquiries arrive the day after the campaigns go live; other times it takes up to six months to build a steady flow. It depends on your industry, offer, area and other factors we look at together before we start.
Do I need a website already?
No, it isn't essential. Having one certainly helps, but we can take things step by step: we start from what you have and design a strategy tailored to your business. If you need a website, or yours isn't bringing in enquiries, we build it for you.
Do you only work in my city?
We work remotely with businesses in Italy and abroad. For local businesses, we focus the advertising on the area where your customers are.
What happens in the free review?
A 30-minute video call. We look at your business, your competitors and what you've done so far. You leave with a clear plan, even if you decide not to work with us.
Free review
30 minutes to find out how many customers you're missing out on.
Book your free review. We'll tell you what we would do in your shoes, as honestly as we would for our own business.
Book your free 30-minute review